Why Offering a Small Menu Can Have a Big Impact on Your Dish

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These days, diners are paying more attention to a restaurant’s quality over the quantity of food. Gone are the days of pages and pages of menu offerings that often leave patrons a bit confused and overwhelmed. Find out why offering a smaller menu can make a big impression on your customers.

Allows the Main Course to Stand Out

Offering a small menu will allow you to showcase what your establishment does best. A menu with too many choices can take away from your restaurant’s true vision. By picking your niche and executing that to perfection, you will become the new hotspot in town. When a diner comes into your restaurant, they need to be reminded of why they are in your restaurant.

Streamlines the Kitchen and Ordering Process

An assembly line is normally used in a restaurant kitchen to streamline the preparing and cooking process. It allows everyone to work efficiently but sometimes it can be a chaotic and hectic place. When a discerning patron makes a specific request with their order, the chef and kitchen staff need to be able to deliver. A smaller menu will allow your staff to become experts at preparing the dishes with the ability to make adjustments. In addition, the number of ingredients on hand will be easier to manage and maintain. You can also focus more on the quality of those ingredients, which can enhance the flavors of your dish.

Creates a Memorable Experience

Other than food, people always remember the experience they had at a restaurant. By having a simple menu, you can greatly enhance your customer’s experience. Patrons enjoy being able to come in, sit down and quickly decide what to have without spending too much time mulling over what to choose. If the menu is cluttered with too many choices, it can leave diners feeling stressed, taking time away from their dining experience. Timing is also a critical factor in wowing the customer. With the increased efficiency in the kitchen, the dishes will be delivered in a timely manner.

Impress your guests by “trimming the fat” and offering a smaller menu. The combination of a relaxed dining experience, quality ingredients and perfectly executed dishes is a recipe for success.

It’s NoJa’s attention to detail and our focus on farm-fresh ingredients that has allowed us to continue to serve this area for so long. For an intimate meal in one of the Port City’s longest-running restaurants in Downtown Mobile, make a reservation to NoJa. We have both indoor and outdoor seating in a secluded area, just steps from Dauphin Street in LODA at 6 N. Jackson Street. To reserve a table now, call 251-433-0377. Learn more about our cuisine and offerings at www.nojamobile.com or on our Facebook page.